Marketing Manager


Responsibilities

  • Establish positioning, identify target audiences, develop marketing plans with specific objectives across different channels and segments

  • Lead execution of marketing campaigns, leverage internal support and drive collaboration

  • Analyze customer insights, consumer trends, and market analysis to create successful marketing strategies

  • Conduct analytics reporting across multiple platforms and extract key insights for future campaign development, make proposals and recommendations on tactics

  • Collaborate with email, performance marketing, and web teams to design, test, and implement lead driving tactics

Skills and Qualifications

  • Bachelor’s degree in marketing, business, or related field

  • Excellent written and verbal communication skills

  • Excellent English Proficiency

  • Proven experience developing marketing plans and campaigns

  • Strong project management, multitasking, and decision-making skills

  • Metrics-driven marketing mind with an eye for creativity

  • Experience with marketing automation and CRM tools

  • Proficiency with online marketing and social media strategy is a plus